Day 39
Most people would never publish this chapter.
What stands
- Chatbot — diagnose.alexreisch.com. Free offer diagnosis in 5 minutes. Live.
- 7-Day Clarity Sprint — €29. The next step after the diagnosis.
- Booster Premium — €497/year. Community, classroom, AI tools. For those who mean it.
- Offer Sprint — €3,800. 30 days intensive. One-on-one.
- Cyprus Workshop — €5,800. Come here and work.
- Flywheel — Ads, content, community, chatbot. All connected.
226 commits. 184 hours. 40 sessions. 57 source files. 9,000 lines of code. A system that stands.
What's missing
Revenue: €0.
Zero. Zilch. Nothing. 39 days of building and not a single cent earned.
And that's okay.
I invested over €10,000 before making a single euro. Ads, tools, hosting, Skool Pro, Stripe, domain. Everything. Without knowing if it would work.
But I know something else: The workbook worked. The GPT worked. The chatbot works. 60% of users have the same blind spot. The diagnosis hits.
What doesn't work yet is the machine around it. The ads. The funnel. The conversion. That's coming. Step by step. Data-driven. No hype.
What's different from before
A year ago I would have written a post with 14 emojis and three P.S. lines and a countdown timer. BREAKING! 6 FIGURES IN 90 DAYS! CLICK NOW!
Today I write: €0 revenue. Day 39. And I keep building.
No hype. No fake success. Just a guy in Cyprus building a system. In public. With real numbers.
Why I'm doing this
For coaches who have the same blind spot I had. Who've been working on the wrong problem for years. Who are good at what they do — but can't get traction. Not because they lack skill. But because they're too close to their own offer to see what's missing.
And for my kids. So they can read one day why their father sold the house, packed 6 suitcases, and started over on an island in the Mediterranean.
Not because he was crazy. Because he had to.
What's next
I don't know. Honestly. I have a plan. I have numbers. I have a system. But I don't have a crystal ball.
What I have: A product that works. Data that tells me where to improve. And the willingness to do this in public — with all the numbers, all the mistakes, all of it.
Day 39 of 365. Or of 3,650. Or of whatever this becomes.
Stay if you want to see how it unfolds. It's going to be a ride.
— Alex, Paphos, March 22, 2026
€0 revenue. €10k+ invested. And that's okay.
Because the system stands. Because the story is real. And because for the first time in 5 years I'm building something I believe in — not because it makes money, but because it works.
💡 What this means for you:
€0 revenue on a €10k investment sounds like failure. But only if you're looking at the wrong timeframe. Every big thing looks like waste in the beginning. The question isn't "Is it working yet?" — it's "Does the core work?" If yes: keep building. If no: pivot. But don't stop.